Vikas Malhotra

Keyword can be classified into three categories : -Single word Keyword -Multiple word Keyword -Keywords based on Theme Keyword(s) are basic raw material used in Search Engine Optimization (SEO).

To arrive at the set of keywords that:Describe business correctly (are relevant) Attract traffic (are popular & are searched for) Have less competition (are relatively un-optimized for ) Steps Step I:Lets start by saying that the for the keyword...

Internal Linking – An introductionThe web as they call it is a mesh of links. The wired world is now being counted for what it is. A Network. The more your pages are wired or integrated into the overall web linking architecture, the better it...

LSI and search enginesNow, what do we gain through the use of this LSI technology?To answer briefly, we can say that with LSI, search engines took a step forward to give us an ideal search result. Now you would ask - what is an ideal search result?

This article explains in detail the various issues related to the linking campaign that you will need to mount, to establish your worth in the algorithms of search engines .

We have been discussing trips & tricks to generate one way incoming links into your site. To read the first part of this article read one way incoming links generation.Then there is a way to generate links with the content that you have not as yet...

Once the keywords have been decided for the site one has to come up with a strategy to target those keywords across the site. Here is a primer on that.Keywords Targeting Strategy for Keyword of Single word:Keyword of Single word is useful to attract...

The web as they call it is a mesh of links. The wired world is now being counted for what it is. A Network. The more your pages are wired or integrated into the overall web linking architecture, the better it is from search engine ranking point of...

The importance & the context of building links coming into your web site was detailed in the article "The importance of building backlinks"Now we approach the next step on the links ladder.