Penny C. Sansevieri

About Penny C. Sansevieri

Penny C. Sansevieri

The Cliffhanger was published in June of 2000. After a strategic marketing campaign it quickly climbed the ranks at Amazon.com to the #1 best selling book in San Diego. Her most recent book: From Book to Bestseller was released in 2005 to rave reviews and is being called the “roadmap to publishing success.” Penny is a book marketing and media relations specialist. She also coaches authors on projects, manuscripts and marketing plans and instructs a variety of coursing on publishing and promotion. To learn more about her books or her promotional services, you can visit her web site at http://www.amarketingexpert.com. To subscribe to her free ezine, send a blank email to: mailto:subscribe@booksbypen.com.

Copyright  2005 Penny C. Sansevieri

Is Your Book Selling Well?

If your campaign isn't doing so well there might be a million reasons why. Everything from the book cover to the timing of the book release could affect sales.

Date Posted: February 13, 2006

The Business of Publishing

Congratulations, you're published! But what exactly does it mean to be "published"? Besides the fact that your work is finally in print and your college alumni has asked to interview you for their newsletter it also means fame and...

Date Posted: January 08, 2006

Get Your Book Done … Now!

I don't believe in writer’s block. (I can hear the gasps of disbelief already.) Listen: If you hire a plumber to come to your house and fix a problem, do you expect him to say, "Sorry, I can't figure out what your problem is.

Date Posted: January 02, 2006

The Blog Factor: Everything You Need To Know To Start Blogging - Today!

So what is this "blog factor"? Well, what a few thought was a novel idea some years ago has now morphed into something no one expected. There are currently nine million blogs out there with 40,000 new ones being added everyday.

Date Posted: January 02, 2006

Seven Secrets of Writing a Book that Sells

It's one thing to write a book, it's an entirely different thing to write one that's a saleable, viable, marketable product. Ensuring the success of a book is something even the biggest publishers have never been able to guarantee.

Date Posted: January 02, 2006

Getting Syndicated

Over the years I’ve spoken to a number of authors who say they aspire to write a syndicated column. Getting syndicated is a great idea, albeit a challenging one.

Date Posted: January 02, 2006

Publicity from Thirty-Thousand Feet

We all know that marketing a book is a process. But sometimes the process takes longer than we’d anticipated. That’s why it’s nice every now and again to hop aboard the publicity jet and get a look-see at what you’ve been doing...

Date Posted: January 02, 2006