Patsi Krakoff, Psy. D.

About Patsi Krakoff, Psy. D.

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Patsi Krakoff, Psy. D., CBC, is a psychologist, executive coach, and writer. She customizes newsletters for life and executive coaches, providing both content and PDF and HTML ezines for busy professionals. Patsi lives and works from Ajijic, Mexico where she plays tennis daily, and enjoys other creative activities with her husband Rob and two Maine Coon cats, Huey and Dewey. Email patsi@customizednewsletters.com.

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For notes, quotes & tips on writing coach ezines, visit Patsi’s weblog: www.coachezines.com.

Secrets of Successful Ezines available for immediate download at www.customizednewsletters.com.

Email Marketing Is Not Dead: Top 10 Reasons To Publish An Ezine

Email marketing is far from dead, despite the fact it can be a challenge to build an opt-in list of email addresses. Even with the popularity and ease of publishing on blogs, an ezine should be a standard in your online marketing toolbox.
Date Posted: November 10, 2006

Searching for Clients? Search Like They Do…

When is the last time you researched your area of expertise on the major search engines like Google or Technorati? This week I did a web search using key words and phrases people use when searching for information about ezine publishing.
Date Posted: October 05, 2006

Searching for Clients? How to Research Using Keywords

In a previous article about how to be found on the Web, I told you about my experience typing in key words I thought potential clients would use when trying to solve a problem for which I had some answers.
Date Posted: October 05, 2006

Top Ten Tips To Get The Most "People-Power" Out Of A Trade Show Or Networking Event

1. Be identifiable: Make sure your name badge is easily viewable to others. This may mean attaching it up near your collar or face, so that people don't have to look down your body towards your navel to find it at the end of a lanyard.
Date Posted: September 13, 2006

A Global Empathy Deficit- 2 Lessons

"...We've got a budget deficit that's important, we've got a trade deficit that's critical, but what I worry most is our empathy deficit.” – Interview in O Magazine with Barack Obama.Perhaps this is not only a US...
Date Posted: November 26, 2004
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