Lee Traupel
New Sources for Targeted Web Site Traffic
Qualified traffic is the lifeblood of any web site today, especially for ecommerce sites that are selling goods or services online. But, many media buyers and/or owners of web sites are paying too much for traffic by relying on top tier PPC...
Date Posted: February 05, 2003
Forget Conventional Marketing - Embrace the Web!
Tactical marketing processes are once again undergoing fundamental shifts from traditional to web-based processes. Many traditional marketing firms/agencies are still touting the tried and true to their clients; i.e.
Date Posted: November 14, 2002
New Realities for E-Mail Marketing
Spam e-mail is no longer the mild irritant it once was - it's clogging corporate networks and ISP mail servers and has become a real productivity drain, forcing corporate and consumer e-mail users to spend 20-30 minutes a day dealing with this...
Date Posted: November 14, 2002
Fundamental Strategic Marketing Mistakes to Avoid
This is a pretty tough global economy and it is critical for a company to leverage every bit of their marketing resources. So, if this is the case, why are so many companies shooting themselves in the proverbial foot by breaking some of the most...
Date Posted: November 14, 2002
Google's AdWords Select(tm) Groundbreaking Program
One of the absolute best online marketing processes available to any business today is Google's AdWords Select advertising program. It produces immediate results within minutes after being setup, drives highly qualified traffic via selected...
Date Posted: August 14, 2002
Finally - New Spam Prevention Product That Works!
Businesses and consumers are drowning in a never-ending deluge of Spam (junk mail) - according to reports just released by Quris, Inc. Spam has increased 450% from June of 2001 to now.
Date Posted: July 31, 2002
Has Your Design Firm Run Amuck With Your Web Site?
What's happening to good web site design? Somehow we creative types at interactive and traditional ad agencies have run amuck - we're building web sites that may dazzle the senses, but don't really communicate much about our...
Date Posted: July 25, 2002
Surviving The Digital Economy Meltdown!
"Dying isn't hard for men like us, when every everything around you has been butchered or slaughtered ... living is what's hard." — Clint Eastwood to Chief Ten Bears in "The Outlaw Josey Wales"The bloom is off the...
Date Posted: July 25, 2002
Redefining Distance to Market your Company
The recent terrorist attacks here in the US have caused many companies and individuals to rethink how they want to market to and work with others. As a result, web-enabled presentations and or collaborations are finally coming of age – the...
Date Posted: July 25, 2002
Raising Capital in Today’s “New Economy”
We’ve helped a number of clients develop business plans and raise capital from “angel” investors, corporate entities and venture capitalists during the last 6-8 years.
Date Posted: July 25, 2002