Kathy Hendershot-Hurd

About Kathy Hendershot-Hurd

Kathy Hendershot-Hurd is a Small Business Internet Consultant, the owner of the web development firm Virtual Impax (http://www.virtualimpax.com) and the author of Beyond the Niche: Essential Tools You Need to Create Marketing Messages that Deliver Results. Visit the book's blog at http://www.beyondnichemarketing.com

Why the Best Marketing Tactics My Not Work For Your Business

Ever wonder why some marketing tactics work for some businesses but not others? Maybe you heard about a business that paints their company website’s URL on the top of their delivery trucks and increased online sales by 25% in a single quarter.
Date Posted: September 25, 2006
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