Justin Michie

About Justin Michie

Justin Michie is a well respected Internet Marketer and author of the brand new Internet Marketing book “Street Smart Internet Marketing”, found at: http://www.StreetSmartInternetMarketing.com. To download his free ebook titled “99 Internet Marketing Tips – That You’ll Want to Know” go to http://www.99InternetMarketingTips.com. For more free articles or to sign up for Justin’s newsletter check out http://www.JustinMichie.com. Reprint Information: Everyone may reprint the article in any free publication as long as it is used in its entirety, including this signature with active links, and is not changed in any way.

How To Develop A Powerful USP for Your Direct Marketing Business

Why You Need a USPOne of the first steps in creating a marketing plan is developing a USP, or Unique Selling Proposition (sometimes called a Unique Selling Point or a positioning statement).
Date Posted: October 24, 2006
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