John Sheridan

When companies advertise their services or goods, they are looking for just one end result – sales. It’s a simple straightforward concept called business.

In recent years, the web design industry has experienced a growth rate of huge proportions, due entirely to the numerous companies that have appeared as a result of continued Internet expansion.

There are almost as many opinions and views on marketing as there are companies to market. The big names and multinationals will have an extraordinary amount of funding set aside in which to convey their marketing message to the masses.

To be totally in tune with the needs of your customers or prospective customers you have to listen to them. Listen to them – it sounds easy enough to do but not everybody gets it right.

It's generally accepted that the majority of people learn to speak from a very early age, and on average a basic vocabulary is formed between the ages of four and six years old.

It is a well-known fact that more and more people are choosing to work from home rather than face the daily agony that is otherwise known as commuting.

A professionally presented business website is a powerful and essential marketing tool: it's the first thing prospective customers will look at before they decide to contact you.

For seven days this month, my Internet connection ceased to be; apparently (according to the engineer) because the cable-modem box thingy gave up the ghost.