Joe Farinaccio
The Most Important Thing About Writing a Persuasive Sales Letter
So you want to write a persuasive letter. Let's discuss how to do this.The most important thing you need to know doesn’t have anything to do with writing though. Persuasion relies on understanding human nature, not eloquence.Think of the...
Date Posted: December 25, 2005
Advertising Online Websites Using Traditional Print Ads
Ever think about advertising online websites using print ads? No? Don’t fret. Most people haven’t thought about it. Most people don’t do this.
Date Posted: December 05, 2005
How to Avoid Failure in Your Small Business Advertising
Small business advertising shouldn’t be done like most of the advertising you see on T.V. … or hear on the radio. There ARE exceptions, of course.
Date Posted: November 05, 2005
How to Know if Direct Mail Will Work for Your Business
Here's a great lesson that applies to direct mail. Ready? Some people say one thing and do the opposite. In other words ...One shouldn’t pay attention to what people say they’ll do as much as what they actually DO.
Date Posted: August 17, 2005
Orlando Vacation Fun Begins (or Ends) with Gatorland
What’s Gatorland? Well, I’m glad you asked.Gatorland is a great “in between” place to visit while you’re in Orlando for vacation.Let me explain.
Date Posted: March 05, 2005
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