Dina Giolitto
How to Generate Mass Traffic to an Online Event in Record Time
If you want to kick off a new online holiday or event, you'll need to do it with a Big Bang. Make your entrance, and then keep the momentum going by cattle-driving traffic and human interest to the source. Yes, cattle-driving!
Date Posted: February 13, 2006
What is Event Marketing and How Can it Secure You a Power Position in Your Niche?
If you're not exactly sure what event marketing is, think of Earth Day, the Renaissance Faire, Woodstock, Shop Rite's Can-Can Sale, President's Weekend at Macy's...
Date Posted: February 13, 2006
Rumor Has it You're a Tease? You Must be a Highly Effective Event Marketer!
A fact about human nature: gratification is so much more intense after you've been made to want something for a long time. This is something you need to remember as you roll out your "event marketing" campaign to your list of...
Date Posted: February 08, 2006
Help, My Inbox is a Flood Zone! Online Event Planning and Strategic Email Response
The idea of starting your own online event seemed harmless enough. You thought, oh, I'll just create a little website where computer geeks can have an online Technology Convention, or Animal Lovers can have a Pet Parade, or Donut Officials can...
Date Posted: February 02, 2006
How to Ditch a "Nasty Nellie Olsen" Who's Sabotaging Your Online Event... Gracefully!
So you decided to throw one of those "virtual bashes" to gain you prestige and prominence in your niche... and everyone's being helpful and cooperative, how fantastic!
Date Posted: February 02, 2006
Event Marketing: Five Ways to Rally Your Support Team to Ultimate Success
One morning, you woke up and realized that you were creating an online marketing bonanza, and that by some miracle a group of people were following along with the plan. Not bad, for an ordinary human!
Date Posted: February 02, 2006
Are You Content With the Quality of Your Ezine? How to Send HTML-Formatted Emails in Outlook Express
How many times has this happened to you: you've been slaving over that email newsletter for hours, perfecting the tables, checking and rechecking the copy, tweaking image files. You're finally ready to send, hooray!
Date Posted: December 15, 2005
Are You Content With Your E-Book Content? Five Improvements That Will Hook Your Readers
Planning to offer free e-books to your email subscriber list? Here are five ways to be sure that e-book gets saved to their desktop as opposed to getting tossed into the Recycle Bin.1. Keep it simple.
Date Posted: December 15, 2005
Are You Content With Your Conversion Rate? The #1 Reason Why Your Web Content Isn't Bringing Sales
The sole most important reason why you aren't converting sales is this: your credibility isn't cutting it. Why is that? Because your articles are not providing hands-on tricks, tactics, secrets and strategies that your customers are dying...
Date Posted: December 15, 2005
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