Alex A. Kecskes

About Alex A. Kecskes

Alex Kecskes is a former ad agency Copy Chief who has created effective copy and concepts for a wide range of ad agencies, Fortune 500 companies and startups. As owner of ak creativeworks, Alex provides brand names, as well as strategic copy for brochures, mailers, multimedia, articles, newsletters, PR and web content. He has published articles in a variety of publications about health, business and technology--this includes copy for over 130 different products and services. He has won such national awards as the Andy, Belding and One Show. For more information and samples, please visit: http://www.akcreativeworks.com.

akcreativeworks@cox.net

Meet Helen…your new online teacher

Stanley Kubrik’s HAL 9000 may have been smart enough to run the spaceship Discovery, but HAL lacked one thing today’s computers may soon have—a face.
Date Posted: March 01, 2006

12 Sales-Boosting Strategies

The competition is fierce and ad budgets are tighter than ever. If you’re looking to boost profits and gain market share, there are some things you can do to gain a bigger piece of the pie. Give your product a distinct...
Date Posted: December 20, 2005

9 Tips for Better Copywriting

Avoid the wimpy verbs—is and be.These “do-little” verbs only occupy space and state that something exists. So don’t write, “There is one simple omission that can transform a sentence from boring to brilliant.” Do...
Date Posted: December 19, 2005

Should You Write A Long-Copy Ad Or Keep It Short?

Okay, you’re ready to write the ad of a lifetime. The one that will pull like crazy and leave them begging for your product like Somalians for food. So, do you whet their appetite with a short and sweet ad?
Date Posted: December 16, 2005
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