Alan Richardson

About Alan Richardson

Copyright Alan Richardson

Alan Richardson is a well-known internet consultant and publisher with http://www.optimalwebservices.com - a Web resource firm in North Easton, Massachusetts, offering free advice and information for web-based small businesses and entrpreneurs.

To read other articles by Alan, http://www.optimalwebservices.com/articles

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Get Your Creative Juices Going

Writing an article doesn’t just mean putting down thoughts into words then typing and writing it. You have to capture the interest of your readers and get them to keep on reading.
Date Posted: December 28, 2005

Discover the Advantages to Hiring a Freelance Web Site Copywriter for Your Web Business

Ok…so you already have a crack staff of writers on-hand to handle your company website's writing assignments. So why should you consider hiring a freelance copywriter?Well, as you know, today’s corporate belt-tightening often means...
Date Posted: December 11, 2005

42 Questions for Achieving Optimal Website Writing Results

The foundation for creating advertising copy that floods your newly designed website’s copy with cash-in-hand ready-to-buy customers is forged from the interview process between you and your copywriter.
Date Posted: December 11, 2005

9 Essential Items Your Website Copywriter Must Know About Your Business BEFORE Writing a Word…

…And if he’s not asking, you don’t want him writing for you.It’s pretty much a given…when you hire a copywriter for your newly designed web site, your getting someone with above average writing skills.
Date Posted: December 11, 2005

The Most Underused Component in Web Site Advertising

Perhaps the most powerful component of any Web site sales copy is the use of testimonials. Inserted in your sales copy, unbiased words of praise from satisfied customers have the following potent effect for your prospect.
Date Posted: December 11, 2005

Powerful…Yet Simple… Persuasion Techniques to Improve Website Marketing

The art of getting skeptical prospects to believe the claims you make in your web site promotions, to agree with what you’re saying, is one of the most difficult challenges facing advertisers and copywriters.
Date Posted: December 11, 2005

Everything Needed To Optimize Your Web Site

Even the most talented writer can’t create copy that optimizes your business’ ability to maximize results, be it lead or sales generation, unless he has ‘the facts.’ By providing your copywriter with all essential and necessary...
Date Posted: December 11, 2005

How To Design Your Website For Optimal Productivity

What works best when promoting your web site.As the internet evolves from its infancy into maturity, website development, design and marketing becomes more and more sophisticated - and more and more complex.
Date Posted: December 11, 2005