Hot Tips on Content and Syndication for Your Blog

| by Diana Barnum | August 30, 2006
A blog is an excellent way of establishing yourself and settingup shop on the Internet today. And it’s popular among companiesof all sizes, including giants like Microsoft, as well asauthors, associations and consultants, according to B.L.Ochman*, Internet marketing strategist and blogging consultantto Fortune 500 companies, including IBM and Cendant.

The main reasons for setting up blogs are generally to getonline traffic and do business. And to do both, you need to getthe right content on your blog and syndicate.

"We have found that most people with websites, whether forprofit or fun, who want and need more traffic, are simply out in leftfield when it comes to creating and syndicating powerful content todrive targeted traffic back to their sites" says Jack Humphrey,managing partner for Content Desk and its cousin site, Content Propulsion Lab, membership sites for creating websites and contentand for syndication.

Get the right content and syndicate with these blogging tips:

1. Design - Blogs are simple to set up. But make them lookprofessional with a nice template or header, coordinating colorscheme and good navigation panels.

2. Focus - Stick to one topic. And grow your blog around thistheme.

3. Creativity - Use multimedia to attract your websitevisitors. Don’t be afraid to experiment and mix in some digitalimages, audio and video with your written content.

4. Income – Incorporate some ads, sponsors, affiliate andreseller products into your blog content, too, for an extraboost to your ROI (return on investment). Turn those extraclicks into extra money.

5. RSS – Make sure to have your RSS feature activated on yourblog so that you can syndicate your content. And submit your RSSfeed to directories.

6. Articles – Write articles about your blog’s theme, andsyndicate them by submitting them to article directories on theInternet.

So keep in mind content and syndication tactics to make the mostof your efforts. And take care when setting up blogs.

"Most people have no idea how easy it is to promote their siteswith the right tools and the right people helping them to understandwhat online marketing tactics really work and what tactics they needto steer clear of," Humphrey added.

Humphrey’s Content Desk features new tools for creatingWordpress sites almost instantly with a powerful 3-step siteinstaller, plug-in package and templates. His Content PropulsionLab is where all the tools, techniques and teaching are, in oneplace, so that members learn how to create and syndicate alltypes of content; audio, video, articles and more.

To learn more about content creation and syndication tactics,head to Content Propulsion at: http://www.ContentLabInfo.com.To learn more about Wordpress blog creation and tools forautomatic content creation and syndication, visit Content Deskat: http://www.ContentDeskInfo.com.

* “Straight Talk About Blogs: Do You Really Need One?” by B.L.Ochman September 14, 2004, MarketingProfs.com.

Article Source: http://www.articleset.com



About the Author

By Diana Barnum, president of http://MovingAheadCommunications.com. Get tons of freebies, tips and help at http://www.OhioHelpGroup.com & http://presssuccess.com/bookstore or call: (614) 529-9459. » Read more articles by Diana Barnum
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