Marketing Articles (Sorted by popularity)

Most small businesses do not have a high powered advertising agency to produce award-winning radio commercials for them. Most award-winning radio commercials win for the wrong reasons anyway.

It is estimated that at least 340 million people use search engines to find products and services every day. That's a lot of people. The top search engines use link popularity to decide which sights come up first when you do a search.

When I address business audiences, I often ask people to share their companies' brand promises. To my amazement, many don't have articulated promises at all.

Customer satisfaction is valuable, but customer loyalty is priceless. In today's competitive world of business, it is becoming more and more important to deliver customer service that is unbeatable.

There is one key consistent factor that distinguishes exceptional sales professionals from mediocre ones. It is Persistent and Consistent Follow-up with your customer. This will transform your one-time customers into repeat clients.

Swooping shapes, extreme flexibility, ease of assembly and an ability to reach up to 3-story high projections are just a few of the reasons why smart trade show exhibitors are using tension fabrics in their trade show displays’ towers, hanging...

Know about "Viral eBooks"?It's not a new concept I'll admit, but it works like absolute gangbusters. In fact, over the past three years it has personally been responsible for bringing me hundreds of thousands of visitors to just...

The key of your business success is building customer loyalty as well as holding on existing customers is as important as soliciting new customers to keep feeding your list with fresh subscribers.

So, you have something you want to sell. It may be a product, a service, or a cause. It could be a membership, a subscription, or a motor car. It might be paper, health products or the idea that the humane society or the Alzheimer’s association...

Sales Copy… eventually every small business owner must consider what needs to be included in order to produce a successful advertisement or piece of marketing material.You begin with a fancy graphic, your company logo, a slogan, and perhaps a...