Marketing Articles (Sorted by popularity)

I recently had the opportunity to discuss SEO/SEM with a non-profit organization. The conversation didn't start with SEO/SEM but I got to thinking – how does a non-profit do SEO/SEM?Having been in the industry a while I have a pretty good...

This is the view of a non-Jewish Belgian author, who spent several years in the Middle East (mostly in Iran), on the Israeli-Palestinian conflict after Ariel Sharon.

Incorporating personal interaction in your marketing is a must today.Three business partners contacted me about creating a marketing plan for a coffee shop that they were opening in Greenwich Village in New York City.

This article deals primarily with Internet marketing for lawyers and to a lesser degree non-Internet marketing for lawyers. Various forms of Internet marketing and non-Internet marketing are discussed with some very innovative Internet marketing...

In the old way of making cold calls, we offer a sales pitch to a perfect stranger, cross our fingers, and hope for the best….isn’t that right?

Influencing StylesDifferent people influence and are influenced in different ways. Most people will usually try to influence others in the way that most influences themselves.

Could buying popcorn in a theatre be a 'conditioned' response? Could it be that people are 'trained' to believe that movies and popcorn go 'hand in hand' - and that one without the other is...."incomplete?"...

Branding is a basic marketing concept that is designed to set your products/services apart from the competition. By using a particular name, phrase, design, symbol or a combination of these, you can create a unique identity.

Graphic designers of catalogues, booklets and annual reports should consider the paper pages as a positive element of the available graphic design area. The blank white paper spread is like the untouched canvas of a painter.

"I hate making marketing calls. I don’t know what to say and how to say it. I’ve been assigned to find new clients and in the past 4 weeks I brought in zero new clients."Do you ever feel this way?Are you tired of being turned...