Marketing Articles (Sorted by popularity)

20 Top tips to writing effective surveys

Writing surveys is easy; or is it? The truth is that writing surveys is easy but writing effective surveys is more difficult. The following are twenty tips that if followed will help you write more effective surveys.1.
Martin DaySeptember 01, 2004

Walking Talking Advertisements

So you've made a sale. Great! Now what? You're not just going to sell your new customer a product and let them walk away, are you? Not when you're marketing on tight budget!
Will DylanAugust 25, 2004

The Power Of Supermarkets And Changing Attitudes?

More and more concerns have been raised about the impact of the supermarket giants both on food production as well as on workers rights.A recent report by War on Want and the British GMB, investigating the case of Wal-Mart (ASDA), shows how the...
Davinos GreenoNovember 27, 2006

Why You Need To Pre-Launch Your Next Product

Have you noticed that most of the big product launches lately have first gone through a "pre-launch" phase? Have you ever wondered why?I decided to give pre-launch a try on my latest product release, Article Builder, to see if a pre-launch...
Jonathan LegerNovember 14, 2006

The Plan or the Trash Can: An Email Marketing Guide

IntroductionThere’s no doubt that email marketing has gotten a bum rap from abusive spammers. Several thoughts such as long prison sentences for wide scale spammers instantly come to mind in a vague jumble when this practice is mentioned.
Gene HeratoriSeptember 25, 2006

Direct Mail Marketing Goes Rogue

I recently received the “fabulous news” that I had won £5,000.00. You know what they say about things that sound too good to be true – they usually are. So I looked for a phone number – absent.
Nickolove LovemoreSeptember 14, 2006

Every Day Giveaway

Almost every day I get Notices about the opening of one more Internet marketing Giveaway. There are all kinds of reasons for a Giveaway: Easter, Christmas, summer … and even the organizer's birthday.Ezines, sales pitches and special blogs...
Samuel StamblerSeptember 12, 2006

What My Two Year Old Taught Me About Marketing Online and Offline

What can you learn about marketing from a two year old?Quite a lot actually.Two year olds are humans and will show you exactly howthey will react to a situation without any false idealsor actions to mask their true feelings.My own two year old...
Douglas TitchmarshDecember 01, 2005

Common Printing And Advertising Mistakes

The advertising world. This is where you see people taking on different approaches to their advertising, ranging from the silly to the annoying up to the insulting. People choose these different approaches for their own reasons.
Florie Lyn MasarateDecember 01, 2005

How to Create Marketing Copy Your Visitor's Can't Stop Reading

Like most solo professionals, you can't afford to sell yourself with hype. You want to create a friendly conversation with website visitors so you'll attract clients.But a website that doesn't attract and hold attention tends to grow...
Cathy Goodwin, Ph.D.November 18, 2005