So, you’ve decided to start a Santa Letter Business. You’ve got your kit, ink, stationery and some little goodies for the envelopes.

You’re ready to start processing orders. But, before you get too excited, you still have some marketing to do. Even though there is a demand for Santa Letters, you still have to make it easy for people to find you by marketing about your service.

You have three basic options for selling your letters.

Sell the Letters offline via Order Forms

This is a great alternative to those who are not interested in working online. Create order forms and deliver them to local preschools, baby sitters and daycares. If you’re business-savvy you may consider marketing your offer as a fundraiser to encourage the preschools to recommend the Santa Letters to family and friends. Turn your customers into your sales force.

Sell them on auction sites like eBay

This time of year many people are shopping at eBay. Not only that, but they are searching for words like “Santa” and “Holidays” so your letter offer stands a good chance of getting viewers. Of course, you’ll want to position yourself to get as many visitors as possible to your letter auction.

Create a website where you can sell your letters year-round

This is, of course, another option for selling your Santa Letters. If this is too intimidating to you, there are easy site builder options that you can utilize that make creating a website as easy as creating a Word Document.

Each of these methods has benefits, and they don’t have to be mutually exclusive. You can do all three – set up an online store, sell on eBay, and do a fundraiser at your child’s school by sending home order forms! Why not? Have a wonderful, and profitable Holiday Season!

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