Marketing Articles (Sorted by date)

It's been said that the antidote to liking/loving is not hating, but indifference. So, when an ad makes you angry or disgusted or evokes any other strong emotion, it has done it's job. That is what advertising is supposed to do!

Case study into keywords reveals how a firm of Amsterdam-based copywriters achieved PR-3 listing in GoogleThis a shameless marketing article but we're hard faced enough to take on the odds you're going to read it A-Z.

In today’s competitive business environment it is essential to find ways to reduce costs and increase revenues while keeping productivity and quality high.

The other day I received an e-mail from an internet marketer who was bemoaning the fact that calling people on the no-call list is now illegal and that puts such limits on marketing.

Use tip sheets to encourage clients and prospects to sign up for your e-mail Newsletter. Permission Marketing, a marketing concept popularized by Seth Godin, is based on obtaining your client’s, prospect’s, and web site visitor’s...

Highly effective marketing is accomplished when your marketing materials and marketing strategy work together to reliably move your prospects through your sales process.

1. Anticipate the objections your visitors might have about your free ebook offer. You should research your target audience's needs and wants. 2. Allow your visitors to feel good about themselves by giving them compliments.

Personal contact with customers is a crucial element in the success of any new business – and it’s one of the most common casualties of growth. As a company grows, the president tends to fade away into his or her office.

How to increase your website traffic with zero cost'. It's a bold statement don't you think. But, believe me it's true. You can increase your traffic by 1000% with no cost involved if you do it the right way.

Over the last few years the buzz about CRM (Customer Relationship Management) has grown extensively. It seems that every Sales & Marketing executive is talking about it. A study conducted by Jupiter Media Metrix found that U.S.