Marketing Articles (Sorted by date)

The purpose of your marketing is to attract prospects and help them make a series of decisions that lead them to purchase your products or services. The sequence of information you provide on your web site and its visual presentation can drive...

Dear Friend, Today I would like to provide you with a new perspective and new insights to help you define effective marketing strategies and tactics that will insure the growth of your online business.

In a recent marketing workshop I attended, I discovered that most business owners rely on just two or three strategies to attract new business. Even well-established companies tend to rely on one or two strategies.

What you are about to read... is a closing technique I learnt many years ago whilst working as a sales rep. Too many marketers let go on the first no. If you really believe in the value and benefit of your product or service to your prospect, then...

When exploring good keyword choices there are several steps one must consider. The most important step is putting your self in the shoes of the type of customer you want to target.

So, you have something you want to sell. It may be a product, a service, or a cause. It could be a membership, a subscription, or a motor car. It might be paper, health products or the idea that the humane society or the Alzheimer’s association...

Postcards may be one of the best kept secrets of modern marketing. They produce even better results now than in the past. That's probably because postcards deliver information the way people want to get it today ...fast and with little or...

It is just crazy. Every time I open my mouth to talk about Internet marketing, it is like I am speaking a foreign language to my audience. My local audience that is.

So, you've found a company that you truly believe in. You’ve researched it and learned the business plan.Now it’s time to build your business.This is the part of networking that many people have real trouble with...talking to...

How to succeed (and fail) in Network Marketing. (PART 1) When I first got involved with Network Marketing, I was so excited that I didn't know what to do. I had signed up the same day that I first heard the plan and was going to be rich!