Marketing Articles (Sorted by date)

Gaining news coverage on a successful press tour requires planning, preparation, and follow up.Under the right circumstances, physically traveling to the media on a press tour is a great way to contact multiple media outlets.

Why should I believe you?? A question that everyone that visits your web page will be asking themselves about you. The internet is a very big place and as we all know there are millions of sites out there.

If you have a business, you know that the most important thing, yet the hardest, is to get your product out to your clients. It does not matter if it is a T-shirt, a baby crib or the latest toilet seat.

With the plethora of websites online and hundreds added each day, how are you going to separate your website from the others? When I began my first online venture I was so excited to have my website up and running and I remember thinking “wow,...

According to Google.com there are over three billion web pages online today. So what are you doing to separate yourself from the crowd? How are you targeting your customers? How much capital are you investing in marketing? Is it working?I hear many...

With the wrong marketing strategy you could be killing your profits and limiting your business. Your marketing strategy is like the driver in a car, with marketing tactics being the engine.

For technology companies, service after the sale has emerged on equal footing with innovation as a competitive advantage.As technology-related products and services touch nearly every area of our lives and our businesses, technology has become...

If you've driven yourself crazy trying to figure out why so many customers get away, relax. You can't figure it out because... It's not logical.

No matter what your age or stage in life, some words come with preconceived meaning. "Sales" is one of them. For most people, it means being put in a position to have to buy something you don't want at a price you can't afford.

The unsolicited email people react to most is what yells for money through our base needs involving sex, greed and survival.Selfish SPAMMER messages are more clear to understand than all the subtle appearances of simple unsolicited email such as...