Marketing Articles (Sorted by date)

After spending the past decade talking with individuals wishing to promote their products and web sites online one theme appears to repeat itself and may be at the root of the marketer's problem.Wikipedia states that:"Real-life marketing...

A common saying in the Internet Marketing community is, ‘The money is in the list’.Unfortunately, that’s an inaccurate statement.The line should read, ‘The money is in what you do with that list’.This all begins with a lead...

Right now, the business world is a-buzz about Chris Anderson's latest book, The Long Tail. Even if you haven't read it, chances are you've heard of it: the best-selling business book that predicts the future of business lies in...

Are you in charge of arranging an event, but have no clue of how to go about it? Don’t panic, we are here to help you with the basics of planning an event marketing program. And we bet you will be successful if you consider the following...

Ever heard of affiliate programs? These are forms of Internet advertising that rewards the affiliates for driving traffic to the advertiser or for other transactions.

As time goes by and technology changes, the businesses also evolved. Many of the company nowadays are thinking on how to market their products successfully and at the same time to reach other customers around the world to increase their valuable...

Let me ask you a question. The answer is to the question is critical to your business success.Do you fully understand the real nature of the business you are in?Your instant response is of course, I'm in the [put your industry name here]...

Email marketing is far from dead, despite the fact it can be a challenge to build an opt-in list of email addresses. Even with the popularity and ease of publishing on blogs, an ezine should be a standard in your online marketing toolbox.

The saying goes something like “A fool and his money are soon parted…” and buying pay-per-click advertising without doing your math homework can quickly have hoteliers sharing the same fate.Pay-per-click advertising (those...

If you’re new to affiliate marketing, or if you’ve been doing it awhile but you aren’t making any money, you might be making one of these big mistakes in your business.