Marketing Articles (Sorted by date)

English is the dominant Internet and business language so making cash online (or offline) often involves English writing. More importantly perhaps, is the fact that everyday, but life-changing documents, resumes job applications, essays, term...

Many marketing experts argue that marketing is a logical process with a natural structure that can be viewed primarily as a method of understanding the marketing environment; using the marketing mix; developing a marketing plan -based upon the use...

A plight that often affects customer service groups is that they often lack the support or investment required to achieve a satisfactory level of effectiveness and efficiency within their function.Because service managers are often driven by a...

The good news is that when a prospective client asks for a discount, he's usually interested in obtaining your services. However, the way in which you handle this request will ultimately have an effect on the value that is placed on you and...

It's true. The fortune is in the follow-up. In an ideal situation, you'd have blocks of uninterrupted time in your schedule to follow-up with prospects and clients.

This is especially true if you are new to the cut-throat world of Internet marketing. You will be overloaded with too much information and bogus ebooks, so much so that you are not sure where you are heading.My friend, the keyword here is...

Headlines are used in ads, commercials, telemarketing calls, direct mail letters, websites, sales presentations and more. Can you write great ones? Every guerrilla destined for marketing victories knows very well that if you have ten hours to spend...

Steve Irwin, the one-of-a-kind Crocodile Hunter, passed away recently in a freak accident that caused a sort of global gapers block on the Web. One of the charming things about Steve was that he was real.

Fellow Internet marketing professionals are putting a lot of emphasis on the search engines, as they proclaimed that more than 80% of their website traffic comes from them.OK, fair enough.

Warning: The technique I'm about to share with you here is relatively unheard of. It involves a sneaky viral twist to it that will increase both your website traffic and online sales even if you may have a less-than-desirable product to...