Marketing Articles (Sorted by date)

Along with your business plan, your small business marketing plan is one of the most important long-term plans you’ll make for your small business.

"A powerful global conversation has begun. Through the Internet, people are discovering and inventing new ways to share relevant knowledge with blinding speed.

With a newsletter subscriber list of over 8,000 people, I'm periodically asked what it takes to launch a successful e-newsletter campaign. Rather than explain my techniques over and over again, I decided to teach my techniques in videos which I...

If you are using your autoresponder to sell a product or service, you must be very careful as to how you approach your potential customer. Few people like a hard sale, and marketers have known for years that in most cases, a prospect must hear your...

Weblogs, or “blogs” were introduced in 1997. As with most new technology the initial users of blogs were those gifted in the field of technology.The growth of blogging began as the user interface became more simplified requiring no...

Sales copy should be like a ladies skirt: Short enough to be interesting yet long enough to cover the essentials.Each method offers its own unique advantage to the website owner.

To succeed in the mortgage industry, get used to meeting people. Referrals from people who know you and business from Realtors will make up at least half closed loans.

This is a million-dollar question that many Internet marketing professionals are still asking. One main stumbling block is the financial risk of this option.

Anyone doing business online and using email for marketing needs to know about the CAN-SPAM laws.Smart online marketers use "permission" marketing: you invite potential customers to join your email list, and offer a newsletter, a special...

If you have a product, book or service you want people to know about, pitch bloggers!. They know how to create buzz, especially about cutting-edge stuff.