Marketing Articles (Sorted by date)

Cause-Related Marketing

Altruism. Corporate responsibility. Philanthropy. These are often used to describe cause-related marketing, an activity in which businesses join with charities or causes to market an image, product, or service for mutual benefit.Embracing a cause...
Steven Van YoderNovember 04, 2003

Autoresponders: Ease Your Life

What every small business operator always lacks is time. Sometimes lack of time leads to inefficiency, what in its turn, leads to business failure even if you have plenty of financial resources.That is why there are so many programs designed to...
Pavel LenshinNovember 04, 2003

Overcoming Your Biggest Marketing Obstacle

At times, no matter what you do your marketing is stuck and you're not attracting new clients quickly enough. It doesn't seem to make a difference how much time or money you put into it, its like you are driving in slow motion.
Charlie CookNovember 03, 2003

Promoting Your Business on Cable Access TV

"Don't knock it until you've tried it." That's what I told a political opponent's campaign manager when he laughed at me for using cable access television as part of my communications strategy.
Carolyn MoncelNovember 02, 2003

8 Ways to Get More Email Addresses On Your List ... Today

Whether you've got 100 or 100,000 people on your email list, chances are you can optimize your web page to better feature and promote your ezine. Here's a few ways to capture more customers and leads - without having to increase your...
Cynthia KingOctober 29, 2003

Selling the Dr. Seuss Way

“I am Sam. Sam I am. Do you like green eggs and ham? Would you like them here or there? Would you like them in a box, would you like them with a fox?”I think most people have read this Dr. Seuss tale either as kids or to their children.
Kelley RobertsonOctober 24, 2003

Joint Venture 101 - The Quickest Way To Build Your eBusiness - PART 1

This article reveal the same techniques that many Internet marketing experts uses every day to make millions of dollars in profits - no kidding! In my own opinion it is the most profitable and powerful concept ever used on the Internet field.
Valeriu PopescuOctober 23, 2003

The Lessons Walt Disney Learned Still Apply Today

Contrary to popular belief, Walt Disney spent more time as a struggler than a success. Described at a various times as a visionary and a genius there were actually many occasions he could not foresee the results of his ideas, and they nearly brought...
Stephen SchochetOctober 23, 2003

Walt Disney's Failures Could Inspire Entrepreneurs

You are a struggling entrepreneur and sometimes it feels like you are pushing a 3 ton boulder up a steep hill. Costs keep mounting and you are considering giving up.
Stephen SchochetOctober 23, 2003

SIX Golden rules of Pay per click marketing campaign.

What are pay per click engines? Pay per click engines as the name suggests, webmasters have to pay a fee for each click coming from search engine results.
Radhika VenkataOctober 23, 2003